Brand Strategist, Messaging Genius, Personality Hire.

I’m Carly

People working at a black table covered with papers, magazines, and photographs, with a silver laptop and a pen. One person is writing in a notebook. The scene suggests a creative or project planning session.

Let’s say the quiet part out loud, shall we??

As a modern thought leader, you need more than just a publishing pipeline: you need a fully-imagined brand.

The business of putting your thoughts into the world has changed dramatically, and what may have worked beautifully ten years ago doesn’t have the same impact today. And where does that leave you? You have a message, a vision, a voice, but navigating the current landscape to figure out the best way to bring your work into the world feels impossible.

There are countless coaches, experts, guides, and gurus online these days, but the wealth of information leads to a fragmented approach to brand building that would exhaust anyone. What you need is a unicorn of a publishing professional, someone who can cut through the noise, assess what you’re working with, and offer actual guidance and hard-won wisdom on how to move forward with your goals.

(I think you found her.)

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What They’re Saying

  • Working with Carly feels like having a creative partner and a cheerleader rolled into one. She sees the spark in an idea before anyone else does, then knows exactly how to shape it so it connects with real audiences and drives meaningful results. From the first brainstorm to the finished product, she's all in... She's the kind of collaborator you hope to find and never want to let go of.

    Kaitlin Miller, Founder of Well Said Studio

  • Carly is the person I trust most to tell me how to first hone all of my wild ideas and passions down to actual, actionable concepts and then how to best get those concepts into the hands of the people who need them most.

    Mariko Clark, author of The Book of Belonging: Bible Stories for Kind and Contemplative Kids

  • It is hard to fully put into words what Carly did for us from the beginning of this journey all the way through publication. She championed our ideas, protected our vision, kept us moving, and helped turn something we had dreamed about into something we could actually hold in our hands.

    Meg DeLong & Ea Fuqua, owners and Founders of The Tidy Home and authors of Tidying Up

  • When it comes to the direction of my career, the things I’m going to create, and the opportunities I want to pursue, there’s truly nobody else I would work with.

    Stephanie May Wilson, Business Coach, Author, and Podcaster

What are we working on?

Open notebook with tortoiseshell glasses on a cluttered brown desk. In the background, a woman in jeans and a light-colored top sits on a beige couch, using her phone with a laptop nearby.
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One

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Two

02 - Editorial

If you have started your writing process, and you’re looking for professional advice specific to your work, I’d love to read what you’ve got! Reddit and TikTok have plenty of great generalized content, but share your draft with me for personalized feedback that will help you take your project to the next level.

Chat Editorial Today
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Three

01 - Consulting

If you have as many ideas as you do questions and you’re not sure where to start, this foundational call will help you triage your approach. Whether you’re looking for messaging, positioning, or content help, you’ve come to the right place to figure out how to move forward with your message.

Book Your Consulting Call Now

03 - Brand Strategy

If you’ve got all the raw materials and you are ready to get intentional with your content and your audience, let’s build you a bespoke brand strategy from the ground up. With more than fifteen years of positioning, messaging, publishing, and sales expertise, I am your market guru to help you think through your approach to the work in ways that feel both cutting edge and deeply authentic.

Let's Explore the Whole Brand
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My Story

I have never fit neatly into one professional category—and I’m guessing you don’t either.

I have spent fifteen years navigating the ins and outs of publishing from every angle, which gives me a unique perspective among my peers. I’ve been the acquiring editor and associate publisher winning bidding wars for competitive projects; I’ve been the national account manager pitching upcoming books to major retail chains; I’ve been the literary agent scouting and developing bestselling books concepts with first-time authors and securing them six-figure deals with the biggest names in publishing.

Where some people see an unusual career trajectory, I see a crystal clear throughline: I care about partnering with incredible people with incredible messages. I’m exceptionally good at recognizing the spark that works, helping an author tweak the positioning just so, and then getting other people excited about the vision.

Your work is important: people resonate with your ideas and the way you show up, and I believe that deserves its flowers. Let’s make today the day you take the next step towards clarity, confidence, and the project of your dreams.

Person sitting on a white bed holding a glass of iced coffee, with a laptop on their lap and a vintage clock on the nightstand.

Chat soon,

Carly

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Next Steps

Schedule Your Content Consultation
Book An Editorial Expedition
Full Send on Brand Strategy